Schedule a demo with us
We can help you solve company communication.
WOGO is one of the products offered by procoa industries LLP that is an ambitious project of the promoter. The reason behind launching WOGO was to offer a guilt free chocolate because of its high content of probiotics. The chocolate was sourced from belgium to give it that desirable smooth and creamy texture.
“Launching a new product is always a struggle, but with OG Advertising made that journey less complicated. The advice from them, the packaging brainstorming and launch ideas helped us get through. ”
Ketan rathod, MD.
Our approach to launch WOGO was unique yet keeping in mind the retail space in INDIA. Following are the steps we took to reach D Day:
Phase 1: Thinking of a name, validating its trademark and brainstorming on brand communication.
Phase 2: Finalizing brand communication and defining brand positioning. Desig of logo begins.
Phase 3: Designing of packaging and testing of different packaging material begins.
Final phase: Hyping up the launch through social media paid campaigns and placing the products in retail outlets.
